Our Earth, Our Story


Whilst recent surveys have shown that around 58% of Earth’s species are in decline, human population is growing exponentially. Here are the sobering facts:

It took 250,000 years for the world’s population to reach 1 billion; a century passed before it reached 2 billion, and 1/3 of that time to reach 3 billion. The 4th billion only took 17 years whereas the last 3 billions took approximately 12 years each. We reached 7 billion people on the planet in January 2016.

On this basis, the Food and Agricultural Organization of the United Nations (FAO) has stated that If global population reaches 9.1 billion by 2050, the world’s food production will need to rise by 70%.

It is no longer in any doubt that the planet’s resources are under huge pressure. We are taking out more than we are putting into a system which only has finite resources. The problem is accelerating and solving it a daunting prospect for each of us. We know things must change but what can we do? Whilst we can’t act globally, we can act locally - and every action counts. We can make a difference. We can reduce our impact on the environment by making choices which reduce Hook Norton’s carbon footprint and reduce our impact on the environment. We can stop relying on others to provide all our food for us and begin to develop our capacity to feed ourselves as our forefathers did.  Taking action is no longer a luxury we can afford to postpone while we live our busy lives. Read more about our mission  and sign up today.